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	<title>Comments on: Needed: A logo for nonDRMed ePub books&#8212;so people know they can own them for real</title>
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	<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/</link>
	<description>News &#38; views on e-books, libraries, publishing and related topics</description>
	<lastBuildDate>Sat, 21 Nov 2009 18:33:52 -0500</lastBuildDate>
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		<title>By: Jon Noring</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1003145</link>
		<dc:creator>Jon Noring</dc:creator>
		<pubDate>Thu, 15 Jan 2009 02:18:57 +0000</pubDate>
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		<description>Hmmmm. Interesting idea, John. &lt;smile/&gt;</description>
		<content:encoded><![CDATA[<p>Hmmmm. Interesting idea, John. &lt;smile/&gt;</p>
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		<title>By: John Mark Ockerbloom</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1002265</link>
		<dc:creator>John Mark Ockerbloom</dc:creator>
		<pubDate>Tue, 13 Jan 2009 14:55:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.teleread.org/blog/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/#comment-1002265</guid>
		<description>I like the idea of branding for DRM-free, openly specified, indefinitely keepable formats.

Or, more concisely, one could call them something like &quot;open reader&quot; formats.  

There wouldn&#039;t just happen to be a brand and logo along those lines sitting idle at the moment, would there?  :-) Would the owner of said brand be interested in using it for that purpose?</description>
		<content:encoded><![CDATA[<p>I like the idea of branding for DRM-free, openly specified, indefinitely keepable formats.</p>
<p>Or, more concisely, one could call them something like &#8220;open reader&#8221; formats.  </p>
<p>There wouldn&#8217;t just happen to be a brand and logo along those lines sitting idle at the moment, would there?  <img src='http://www.teleread.org/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  Would the owner of said brand be interested in using it for that purpose?</p>
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		<title>By: Arthur Attwell</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1002180</link>
		<dc:creator>Arthur Attwell</dc:creator>
		<pubDate>Tue, 13 Jan 2009 09:31:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.teleread.org/blog/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/#comment-1002180</guid>
		<description>I agree about Social DRM, David. It&#039;s been bandied around for years, and many (including me) reckon it&#039;s never been given a proper run.

One suggestion I remember reading a few years ago included embedding the ebook-buyer&#039;s credit-card number in the ebook file, which would create a clear incentive to not pass on the file. The obvious dangers of such a system mean it never caught on.

Slashdot has a discussion going about social DRM in iTunes&#039; new &#039;DRM-free&#039; regime: &quot;iTunes DRM-Free Files Contain Personal Info&quot;, at http://apple.slashdot.org/article.pl?sid=09%2F01%2F13%2F036211

It will be very interesting to see how this plays out at iTunes.</description>
		<content:encoded><![CDATA[<p>I agree about Social DRM, David. It&#8217;s been bandied around for years, and many (including me) reckon it&#8217;s never been given a proper run.</p>
<p>One suggestion I remember reading a few years ago included embedding the ebook-buyer&#8217;s credit-card number in the ebook file, which would create a clear incentive to not pass on the file. The obvious dangers of such a system mean it never caught on.</p>
<p>Slashdot has a discussion going about social DRM in iTunes&#8217; new &#8216;DRM-free&#8217; regime: &#8220;iTunes DRM-Free Files Contain Personal Info&#8221;, at <a href="http://apple.slashdot.org/article.pl?sid=09%2F01%2F13%2F036211" rel="nofollow">http://apple.slashdot.org/article.pl?sid=09%2F01%2F13%2F036211</a></p>
<p>It will be very interesting to see how this plays out at iTunes.</p>
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		<title>By: Garson O'Toole</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1002035</link>
		<dc:creator>Garson O'Toole</dc:creator>
		<pubDate>Tue, 13 Jan 2009 01:09:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.teleread.org/blog/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/#comment-1002035</guid>
		<description>A new logo would be great, but perhaps it should not be used for DRM-free e-books. Instead the new logo could be placed on all e-books with DRM. Here are some possibilities. Manacles would represent the entrapment of the user in a proprietary system. A bear trap with sharply pointed teeth would symbolize the pain felt when trying to move an e-book to a new device. A ticking time bomb would signify that the e-book will become inaccessible and worthless if the publisher fails or simply changes its policy on a whim.

The DRM logo should also incorporate a warning similar to the U.S. Surgeon General’s admonition: “The aggravation you experience using this DRM encrusted object will shorten your life as much as a package of cigarettes.”

More seriously, any product with DRM should provide full notification and disclosure to the customer of its myriad drawbacks in advance of any sale.</description>
		<content:encoded><![CDATA[<p>A new logo would be great, but perhaps it should not be used for DRM-free e-books. Instead the new logo could be placed on all e-books with DRM. Here are some possibilities. Manacles would represent the entrapment of the user in a proprietary system. A bear trap with sharply pointed teeth would symbolize the pain felt when trying to move an e-book to a new device. A ticking time bomb would signify that the e-book will become inaccessible and worthless if the publisher fails or simply changes its policy on a whim.</p>
<p>The DRM logo should also incorporate a warning similar to the U.S. Surgeon General’s admonition: “The aggravation you experience using this DRM encrusted object will shorten your life as much as a package of cigarettes.”</p>
<p>More seriously, any product with DRM should provide full notification and disclosure to the customer of its myriad drawbacks in advance of any sale.</p>
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		<title>By: Rich Adin</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1001755</link>
		<dc:creator>Rich Adin</dc:creator>
		<pubDate>Mon, 12 Jan 2009 17:12:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.teleread.org/blog/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/#comment-1001755</guid>
		<description>Although I don&#039;t buy from Fictionwise (I find their pricing on the high side. For example, I bought 3 books by Fiona McIntosh this morning directly from HarperCollins which was cheaper than Fictionwise), I do appluad FW&#039;s efforts.

The only caution I would give, David, is that FW&#039;s efforts are good only so long as FW remains in business, unless the books are made available in a &quot;universal&quot; non-DRMed format, such as DRM-free ePub.</description>
		<content:encoded><![CDATA[<p>Although I don&#8217;t buy from Fictionwise (I find their pricing on the high side. For example, I bought 3 books by Fiona McIntosh this morning directly from HarperCollins which was cheaper than Fictionwise), I do appluad FW&#8217;s efforts.</p>
<p>The only caution I would give, David, is that FW&#8217;s efforts are good only so long as FW remains in business, unless the books are made available in a &#8220;universal&#8221; non-DRMed format, such as DRM-free ePub.</p>
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		<title>By: Gary Frost</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1001724</link>
		<dc:creator>Gary Frost</dc:creator>
		<pubDate>Mon, 12 Jan 2009 16:13:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.teleread.org/blog/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/#comment-1001724</guid>
		<description>One way forward would be to revert to physical media, the same chip that permits re-socket of phone numbers to a new phone device. Then there would only be the constraint of media deterioration. My 12&quot; DEC floppies are still in great shape.</description>
		<content:encoded><![CDATA[<p>One way forward would be to revert to physical media, the same chip that permits re-socket of phone numbers to a new phone device. Then there would only be the constraint of media deterioration. My 12&#8243; DEC floppies are still in great shape.</p>
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		<title>By: Antonio Tombolini</title>
		<link>http://www.teleread.org/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/comment-page-1/#comment-1001689</link>
		<dc:creator>Antonio Tombolini</dc:creator>
		<pubDate>Mon, 12 Jan 2009 13:26:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.teleread.org/blog/2009/01/12/needed-a-logo-for-nondrmed-epub-books-so-people-know-they-can-own-them-for-real/#comment-1001689</guid>
		<description>David, as the CEO of Simplicissimus Book Farm (a digital publishing firm based in Italy) I&#039;m a member of IDPF: as I fully agree with you, please consider I would be happy to join your efforts and be of help, just let me know what to do etc...</description>
		<content:encoded><![CDATA[<p>David, as the CEO of Simplicissimus Book Farm (a digital publishing firm based in Italy) I&#8217;m a member of IDPF: as I fully agree with you, please consider I would be happy to join your efforts and be of help, just let me know what to do etc&#8230;</p>
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