12 Steps to better book publishing
By Paul Biba
Received this email from Micahel Pastore: This very funny, and then very savvy, article by Jonathan Karp (from Publishers Weekly) is about print-book publishing, but the lessons apply equally to ebooks and ebook publishing. You’ve had your funny bone removed if you’re not laughing out loud within the first six paragraphs.
Our world and our industry are firmly in the midst of a transition in the way entertainment, information and ideas are delivered. There will be more upheaval to come. The essential things that attracted us to publishing, however, the love of a good story, the quest for meaning and illumination will go on. But we must change our ways.
Here’s some specific advice for coping with the upheaval now facing us. Some of these 12 suggestions will be obvious—and not all of them immediately feasible. My hope is that they will at least start some conversations.










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