Comments on: In E or P, what kind of promo copy sells the most books? http://www.teleread.org/2009/05/02/in-e-or-p-what-kind-of-promo-copy-sells-the-most-books/ News & views on e-books, libraries, publishing and related topics Sat, 21 Nov 2009 19:25:26 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: David Rothman http://www.teleread.org/2009/05/02/in-e-or-p-what-kind-of-promo-copy-sells-the-most-books/comment-page-1/#comment-1049872 David Rothman Sun, 03 May 2009 12:24:45 +0000 http://www.teleread.org/2009/05/02/in-e-or-p-what-kind-of-promo-copy-sells-the-most-books/#comment-1049872 Hi, David. For better or worse, the tastes of online buyers may differ from those of the customers of brick-and-mortar stores. The idea in FF's case is to sell books, not win literary competitions. Furthermore, as Codex found, what works for one group may not work for another. Thanks, David R Hi, David. For better or worse, the tastes of online buyers may differ from those of the customers of brick-and-mortar stores. The idea in FF’s case is to sell books, not win literary competitions. Furthermore, as Codex found, what works for one group may not work for another.

Thanks,
David R

]]> By: David http://www.teleread.org/2009/05/02/in-e-or-p-what-kind-of-promo-copy-sells-the-most-books/comment-page-1/#comment-1049680 David Sun, 03 May 2009 07:51:43 +0000 http://www.teleread.org/2009/05/02/in-e-or-p-what-kind-of-promo-copy-sells-the-most-books/#comment-1049680 First Family must not have had much competition. At the least, it certainly doesn't work for me. Sounds a bit cheesy, and judging from the Amazon reviews... The longer I read the more I become bored and frustrated with most jacket copy. I don't want a watered down version of the author's synopsis. I want something brief and punchy that gives me a "feel" for what the book's like, along with the basic story premise. First Family must not have had much competition. At the least, it certainly doesn’t work for me. Sounds a bit cheesy, and judging from the Amazon reviews…

The longer I read the more I become bored and frustrated with most jacket copy. I don’t want a watered down version of the author’s synopsis. I want something brief and punchy that gives me a “feel” for what the book’s like, along with the basic story premise.

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