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	<title>Comments on: Near-depression be damned! WSJ price grab ahead? Plus Aaron Pressman&#8217;s gripe against ScrollInflation books</title>
	<atom:link href="http://www.teleread.org/2009/06/09/near-depression-be-damned-wsj-price-grab-ahead-plus-aaron-pressmans-gripe-against-scrollinflation-books/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.teleread.org/2009/06/09/near-depression-be-damned-wsj-price-grab-ahead-plus-aaron-pressmans-gripe-against-scrollinflation-books/</link>
	<description>News &#38; views on e-books, libraries, publishing and related topics</description>
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		<title>By: pond</title>
		<link>http://www.teleread.org/2009/06/09/near-depression-be-damned-wsj-price-grab-ahead-plus-aaron-pressmans-gripe-against-scrollinflation-books/comment-page-1/#comment-1075795</link>
		<dc:creator>pond</dc:creator>
		<pubDate>Tue, 09 Jun 2009 15:24:34 +0000</pubDate>
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		<description>When considering, &#039;How low should ebook prices go?&#039; I think the proper comparison is to the cheap, pulp-paper, fall-apart, mass-market paperbacks.

Not the mass-market paperbacks of today, but of yesteryear.

Then take those prices and chart along the &#039;official&#039; inflation rates.

Now of course, when you bought a mass-market paperback in 1962, you were getting a lot more than you get today in an ebook encumbered with DRM and readable only on one device, something you can&#039;t share or resell, something that in all likelihood you won&#039;t even be able to read in 20 years, or maybe 10 years.

I do note a largish sampling of under-a-dollar ebooks on the Kindle store, for example.

Now in addition to considering the retail price of the ebook of today vs the paperback of yore, we should also consider how much in royalties the author of these might be getting. So how would the author&#039;s per-copy royalty on that 25-cent paperback compare with his modern counterpart&#039;s royalty on that 99-cent ebook? And does that chart along with the inflation of the past 50 years?

With all the journalists that the WSJ and other papers are throwing onto the breadlines these days, I suspect that we have yet to see just how &#039;low&#039; authors will be willing to go, just to bring in some extra dollars.</description>
		<content:encoded><![CDATA[<p>When considering, &#8216;How low should ebook prices go?&#8217; I think the proper comparison is to the cheap, pulp-paper, fall-apart, mass-market paperbacks.</p>
<p>Not the mass-market paperbacks of today, but of yesteryear.</p>
<p>Then take those prices and chart along the &#8216;official&#8217; inflation rates.</p>
<p>Now of course, when you bought a mass-market paperback in 1962, you were getting a lot more than you get today in an ebook encumbered with DRM and readable only on one device, something you can&#8217;t share or resell, something that in all likelihood you won&#8217;t even be able to read in 20 years, or maybe 10 years.</p>
<p>I do note a largish sampling of under-a-dollar ebooks on the Kindle store, for example.</p>
<p>Now in addition to considering the retail price of the ebook of today vs the paperback of yore, we should also consider how much in royalties the author of these might be getting. So how would the author&#8217;s per-copy royalty on that 25-cent paperback compare with his modern counterpart&#8217;s royalty on that 99-cent ebook? And does that chart along with the inflation of the past 50 years?</p>
<p>With all the journalists that the WSJ and other papers are throwing onto the breadlines these days, I suspect that we have yet to see just how &#8216;low&#8217; authors will be willing to go, just to bring in some extra dollars.</p>
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		<title>By: Aaron Pressman</title>
		<link>http://www.teleread.org/2009/06/09/near-depression-be-damned-wsj-price-grab-ahead-plus-aaron-pressmans-gripe-against-scrollinflation-books/comment-page-1/#comment-1075582</link>
		<dc:creator>Aaron Pressman</dc:creator>
		<pubDate>Tue, 09 Jun 2009 12:50:08 +0000</pubDate>
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		<description>Thanks for the link! The WSJ and other newspaper stuff is also important. And in the realm of price hikes on digital goods, don&#039;t forget Apple raising the price of iTunes music for most songs sold by 30% in April. And eMusic &quot;agreeing&quot; to a big price hike on all its subscribers in return for access to Sony Music&#039;s back catalog. Sirius XM says it&#039;s raising the price of its satellite radio plans by $2 each in August too.</description>
		<content:encoded><![CDATA[<p>Thanks for the link! The WSJ and other newspaper stuff is also important. And in the realm of price hikes on digital goods, don&#8217;t forget Apple raising the price of iTunes music for most songs sold by 30% in April. And eMusic &#8220;agreeing&#8221; to a big price hike on all its subscribers in return for access to Sony Music&#8217;s back catalog. Sirius XM says it&#8217;s raising the price of its satellite radio plans by $2 each in August too.</p>
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