E-Ink-Info interviews E Ink
By Paul Biba
Go on over to see their interview with Peruvembra, E Ink’s marketing VP.
Q: Can you explain E Ink business model exactly? where does your revenue come from? Is it mostly from IP licensing?
We do market the IP and license but that is a small portion of our revenue. The vast majority is from actually selling the imaging film in case of matrix displays and both top and bottom planes for the SURF displays. We manufacture the microcapsules at E Ink (in the building that I am at), we then coat the microcapsules on film rolls at E Ink or third party, we laminate protective films, cut to mother sheet sizes and then subsequently cut to individual sizes. All done by E Ink either in-house or outsourced to vendors but managed by E Ink.
When PVI or other partners receive our imaging film, the remove the protective sheet and laminate it to their backplane electronics to make the display module
In case of SURF products, we laminate the backplane ourselves and sell the display cell to a third party integrator to assemble into a module
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