What ebook resellers could learn from Scribd
By Paul Biba
Interesting article by Andrew Savikas about something Scribd does very well – reporting sales. Thanks to Bennet Kobb for sending it to me:
But one area where existing ebook resellers could really learn from Scribd is in terms of data access and reporting. During one particularly frustrating conversation with an ebook reseller just last week, I learned that we’d be lucky to get sales reports nearly 6 weeks after any sales. These are digital sales. On the Web. Paid by credit card. No inventory to track, no shipping, no check or invoice processing.
Compare that to Scribd, where I get an email every time a document is sold telling me how much it sold for, and the total lifetime earnings for that document. I can also view a graph showing document views over time ….
And every single day I get a detailed summary of document activity
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