E-book savvy in Minneapolis? Time to apply it to books for men?
E-books get upbeat treatment in a Minneapolis StarTribute write-up headlined Publishers like the look of e-book profits.
Brief excerpt: “So if e-books cannibalize the sales of a print book—such as the Minnesota Historical Society Press’ ‘Creating Minnesota: A History from the Inside Out,’ which has a suggested hardcover price of $27.95 but an eBook price of $9.99—no one seems particularly worried.
I really like the idea of local publishers trying e-books and POD books—given the economies for low-volume publishers. That said, I wish the Society had made Creating’s cover more Web-visible.
The man-don’t-buy-books issue…
Separately, quite separately, over at the Huffington Post, Tom Matlack tells of the dismal reception that big publishers gave him and a business partner when they sought to market “an anthology of first person stories by men about manhood.” The perception among pubs and agents is that men don’t buy books. But couldn’t E make a difference by lowering prices? And how about the male love of gadgets. (Via Galley Cat.)
Not to neglect women. Romances are probably the biggest sellers in e-bookdom right now.
And if you do want to reach women…
Galley Cat’s Jason Boog and AgencySpy’s Matt Van Hoven conducted an audio interview with wowOwow.com’s Randi Bernfield on that topic and others.
August 17th, 2009 at 9:14 pm
That’s the Minneapolis StarTribune.
August 18th, 2009 at 5:43 am
Big thanks for the catch, Bruce. Fixed. David