TeleRead: Bring the E-Books Home

News & views on e-books, libraries, publishing and related topics
October 6th, 2009

New Zealand workshop – Internet marketing of books and ebooks

By Paul Biba

images.jpegFrom the website: Attendees will learn the tools and techniques they’ll need, from email and website marketing to social networks such as Facebook, Twitter, and Ning. You’ll learn what works, what’s hype and how to use the internet effectively to attract and engage customers both in New Zealand and internationally.

Presenters will be Heather Sanderson, Manager, Digital Sales and Business Development at Random House of Canada, and Sean D’Souza, marketing columnist for the New Zealand Herald and radio commentator.

You can find the full details here.

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