TeleRead: Bring the E-Books Home

News & views on e-books, libraries, publishing and related topics

Archive for the ‘New Zealand’ Category

Internet marketing of books and ebooks – New Zealand

Friday, November 6th, 2009

By Paul Biba

images.jpegFor those of you reading this in New Zealand, just a reminder of an interesting seminar to be held on December 2 (or as you say 2 December). It will be led by Random House of Canada’s Heather Sanderson and will cover:

· How the internet is changing book marketing
· How to build a global online publishing business from New Zealand
· How to use social networking and online community-building to market books and ebooks
· Email list-building strategies: Why great lists can (still) be your best marketing asset
· What makes Amazon the world’s most successful bookseller and what you can learn from them
· How Search Engine Optimisation and web analytics help you attract visitors and measure success of campaigns
· Plus numerous case studies, examples and ideas to learn from and try in your own business

More details here.

BeBook to be offered in Australia and New Zealand

Wednesday, October 7th, 2009

By Paul Biba

bebookmb.jpgThe R&D Media Group will be offering the BeBook in Australia and New Zealand. The BeBook will cost Australian $ 499 and the new Mini will cost Australian $ 389. The Mini will support ePub,,PDF, doc, html, bmp, jpg, png, gif, tif, djvu, fb2, wol, txt, ppt, pdb, lit*, chm, rar, zip, mp3, mobi*, prc*, htm and mbp are all supported. (*=non DRM) and it has text to speech and an SD slot which will eventually support an WiFi module. The Australian website is here. Thanks to Robert van Geest for the link.

Ebooks to appear in New Zealand soon

Tuesday, October 6th, 2009

By Paul Biba

images.jpegAccording to Beattie’s Book Blog, Copyright Licensing, Ltd. will be digitizing New Zealand books and making them available on ebook readers, smartphones, the iPhone and Android phones. More than 300 books have been submitted by 30 publishers and the company will be looking to get rights from other New Zealand authors.

According to Martin Taylor, who will be managing the new venture, one of the hopes is that by digitizing the books it will encourage Sony and Asus, among others, to enter the New Zealand market.

I wonder if these books will be available to readers outside New Zealand. I certainly would be interested in looking at the catalog.

New Zealand workshop – Internet marketing of books and ebooks

Tuesday, October 6th, 2009

By Paul Biba

images.jpegFrom the website: Attendees will learn the tools and techniques they’ll need, from email and website marketing to social networks such as Facebook, Twitter, and Ning. You’ll learn what works, what’s hype and how to use the internet effectively to attract and engage customers both in New Zealand and internationally.

Presenters will be Heather Sanderson, Manager, Digital Sales and Business Development at Random House of Canada, and Sean D’Souza, marketing columnist for the New Zealand Herald and radio commentator.

You can find the full details here.

The case for territorial restrictions – a reader responds

Saturday, September 19th, 2009

By Paul Biba

images.jpegIt’s rare that I’ll make a full article out of a comment, but this comment raises issues that need to be looked at. It is unusual that we get the perspective of a small country. Martin Taylor is the Director of the New Zealand Digital Publishing Forum and publisher and Managing Director of Addenda Publishing. In response to criticism of territorial restrictions which has been published here, Martin responds:

Territorial rights are important to preserve. They allow countries to develop their own economically sustainable publishing industries and to reflect the specific dynamics of each market. The profits from country-specific international editions help sustain the infrastucture needed for local book publishing that is important both economically and culturally. Local pricing, and the ability to profit from locally generated sales and marketing initiatives are also important parts of this.

Language/translation rights can be a useful alternative to achieve this but only if you have a unique language. If, for instance, you’re a small English language market like New Zealand, it’s no barrier. The only way to have a chance of developing a local market is to have territorial rights.

It’s too easy to be swamped by large foreign players with their massive scale economies so that the local industry has no chance to get effectively established. It’s especially irksome when those overseas sites evade local sales taxes, too, giving a further opportunity to stymie a local industry.

We’re trying to grow a sustainable industry here in New Zealand and the last thing we need to see is the rapid arrival of large US sites taking the publishing profits from international bestsellers out of this small market through global rights deals. If this happens, we’ll be relegated to a tiny, weak cottage industry. Give us a break.

New Zealand gets its first 1000 ebooks – in EPUB

Friday, August 28th, 2009

By Paul Biba

This is from eReport:

nzetc-logo-landscape.pngWhile commercial publishers work on their project to bring 1000 Great New Zealand ebooks to market, the New Zealand Electronic Text Centre (NZETC) has been quietly working to convert its collection to free downloadable ebooks — 1150 of them available right now.

The NZETC is afilliated to Victoria University in Wellington and has been busy digitising works of historical and literary interest for several years.

According to Project Manager Jason Darwin, they had been following the ebook market’s development closely and decided the time was right to jump in and help. They made the excellent decision to convert their collection to the ePub format.

NZETC had already been storing their texts in an XML format for online viewing so it was a relatively straightforward step to convert them to the ePub format using an automated system, says Darwin.

Like any automated system, they won’t have the finesse of a carefully hand-crafted book but they are perfectly fine and readable. I’ve just downloaded My Life by Jean Batten to my iPod Touch. It’s great to have such a wealth of New Zealand material now to enjoy.

Epub is the same format that commercial New Zealand publishers are planning to use so it greatly expands the available market here. And there are some real classic gems.

Papers Past – archive of New Zealand newspapers

Thursday, July 2nd, 2009

By Paul Biba

I guess this is New Zealand day. This site looks like great fun to browse through.

Picture 1.pngPapers Past contains more than one million pages of digitised New Zealand newspapers and periodicals. The collection covers the years 1839 to 1932 and includes 52 publications from all regions of New Zealand.

There are two main ways to find information in Papers Past: searching and browsing. Searching lets you enter a query term and retrieves articles that contain that term. Browsing lets you look at all the newspapers, starting with a year, a region, or a newspaper title. All the newspaper titles on the site can be searched and browsed.

The collection consists of:

* 52 newspaper titles
* 238,105 newspaper issues
* 1,286,519 pages
* 14,478,214 articles